• Alias Hire © 2019. All Rights Reserved.   |   Part of the DiA Media Group

About Alias

What We offer at Alias


The Alias name has been around since 1999, originally starting off with post production VTR rental, we have now grown well beyond that and offer an extensive range of sound, lighting, monitoring and camera equipment as well as crew.


Under the Alias Academy banner, we offer production and post production training courses in both theory and practical modules so you can get hands on with the equipment. We are able to tailor courses to fit your needs using some of the best trainers in the business.

Live Streaming:

Using the LiveU system, we can offer live streaming rental services through our Alias Presents brand. Whether it’s just the Streaming transmitter you need, or the unit with Server and technician we can help with what you need.

Student Discount:

We are happy to announce that we offer a student discount of up to 50% off equipment rental.

Of course there are conditions, you know the boring stuff. The Discount is off rate card prices of equipment owned by Alias Hire only. Sorry, no subhires. The student discount can not be used in conjunction with any other offers. You have to be able to meet our account setup criteria which includes providing details and proof of address, Valid ID including Passport or full UK driving License. You must also have your own ‘hired in equipment’ insurance policy in place if your University or College are unable to extend their own policy to cover you. This offer is open to current students only and we have to verify you are a current student on a course by contacting your institution and speaking to your course leader. So we’ll need that info too. Better make sure your attendance at class has been good this term. The final thing is we would just need payment upfront for the hire. It’s a lot we know, but worth it if you are getting 50% off right?

Our Environmental Policies:

We use a certified waste disposal company to take care of all office wastage and we separate recyclables and non recyclables in house using our recyclable waste bins. We also entirely dispose all of our batteries, from AA types to V-Lock style, into a specific battery recycling program via a certified battery recycling partner.

In an effort to make the planet greener, we are going to try and reduce the number of single use AA batteries in our kits. To do this, from December 1st 2019 we will start charging for each battery used or not returned to us still sealed.  We want to promote you using your own rechargeable batteries to help the environment. We will still supply batteries with any of our equipment that requires them, but there will be a 50p per battery surcharge for each battery used.

Our energy supply is largely based on the building infrastructure so unfortunately it’s not possible for us to create renewable energy such as solar etc however but where possible we have LED lighting or energy saving light bulbs in place. We turn off all possible lights and PC’s when not in use to lower our Carbon Footprint.

We have upgraded our delivery vehicle to meet the Ultra Low Emission requirements. This was done in part with the scrappage scheme from TFL to improve the air quality within London.

We currently wrap our items before dispatch to prove equipment has been properly checked. From December 31st, our wrapping material will be biodegradable.

We are steadily increasing the number of LED lighting kits, and decreasing the number of standard bulb lighting kits in our equipment rental service.

Since 2018 we have halved our printing needs with paper dispatch notes, and hope to go fully paper free with regards to dispatch notes in 2020.

A bit more about us:

We are part of the DIA group. Under that umbrella we work alongside our sister company PEC, a sales company offering the latest in Broadcast and photography camera equipment.

Delivery / Collection.

We are happy to offer our own delivery and collection service within the London area. We charge a fixed fee each way. Charges are based on office hours, Monday to Friday if booked in advance for a delivery before 7pm, and collections from 8.30am till 5.30pm onward based on our time frame. Any specific timed drop off or collection would incur an additional cost and this service is based on availability. Any deliveries or collections required out of office delivery hours would also incur a separate charge.  Prices quoted below exclude VAT.


141 – 145 Well Street, Hackney, London E9 7LJ.